Case Study
$15K P/M to $93K P/M
Myles Taylor, partnered with Catalyst Acquisition to install a client acquisition system that helped him reach $93K p/m.
Who They Are
Myles Taylor is the founder of a fitness coaching business that had early traction, bringing in around $15,000 per month. Despite a growing client base, Myles was struggling with low profit margins — hovering around 30% — making it difficult to reinvest and scale. Knowing there was more potential, Myles applied to work with Catalyst Acquisition in search of a smarter path forward.
The Challenges
During our initial review, it became clear that Myles had the drive, but lacked the structure needed to scale profitably. The root issues were:
Poor appointment booking process – Leads weren’t converting into appointments at a sustainable rate.
Weak sales process – Low conversion rates (around 8%) were limiting growth and increasing acquisition costs.
No operational systems – Without tracking and optimization tools, scaling felt risky and unclear.
Our Approach:
We developed a tailored strategy to increase profitability, improve sales efficiency, and create a foundation for long-term growth:
Fixed the Appointment Booking Process
We implemented end-to-end automation and lead-conversion scripts to dramatically improve Myles' appointment rate. We also placed a dedicated setter into the business to boost speed-to-lead and maximize the number of qualified appointments — turning existing ad spend into more revenue opportunities.
Elevated the Sales System
Myles was trained to increase his close rate from 8% to over 30% using our proven sales frameworks. With better conversion rates, his cost per acquisition dropped by two-thirds, and his cash collected rapidly accelerated.
Installed Scalable Systems & Tracking
We introduced Myles to a complete tracking and performance optimization suite. This gave him full visibility into his acquisition funnel, allowing him to identify bottlenecks and make informed, confident decisions as he scaled.
Results
Within just a few months of working with us:
- Myles scaled from $15K/month to $93K/month in revenue
- His CPA dropped by more than half, significantly improving profit margins
- He gained the confidence and infrastructure to grow sustainably and profitably
