Case Study
121 Clients In 5 Months
Pete Wilson, partnered with Catalyst Acquisition to overhaul his offer, client acquisition, and sales processes. In just a few months, he signed on 121 new high ticket clients.
Who They Are
Pete is a dedicated coach who had built his business from the ground up through grit and persistence. While his hustle helped him land a few clients each month, it came at a steep cost — long hours, manual outreach, and mounting stress. With no scalable systems in place, burnout was just around the corner. That’s when he reached out to Catalyst Acquisition for support.
The Challenges
Despite his work ethic, Pete’s business wasn’t set up for long-term growth. After a deep audit, we uncovered several structural issues that were holding him back:
Weak Offer Positioning – His offer blended into the crowd, making it hard to attract premium clients.
Manual, Unsustainable Acquisition – Cold emails and 1:1 outreach drained his time and energy.
Unrefined Sales Process – Pete lacked a structured system and confidence to close high-ticket deals consistently.
Our Approach
We created a plan to help Pete break out of the cycle of hustle and into a business built for scale. Here’s how:
Revamped His Offer
We worked side-by-side with Pete to design a compelling, outcome-driven offer tailored specifically to his niche. This repositioned his coaching business as a premium solution and clearly separated him from competitors in his space.
Launched a Scalable Client Acquisition System
To replace the grind of cold outreach, we built an automated funnel powered by paid ads and high-converting assets. This allowed Pete to consistently attract and book calls with his ideal clients — without burning out.
Optimized the Sales Process
We introduced Pete to our proprietary 8-Figure Sales Framework — including proven scripts, follow-up systems, and weekly coaching directly from our Head of Sales (who’s closed over $10M in online sales). Pete gained confidence, structure, and results.
Results
In just five months, Pete transformed his business:
- Signed 121 new high-ticket clients
- Gained a scalable acquisition engine that runs without constant effort
- Built confidence in sales and reclaimed control over his time and energy
